I. Ad Campaigns
II. Video Projects
III. Take a break from the ads
IV. Can advertising be punk?
about
The way fans are consuming sports is different. With over 1/2 of Gen Z getting their sports fix from social media, ESPN: For the Fans encompasses the classic ESPN feel with a new perspective on how to shape the fan experience.
Credits:
Creative Brand Manager - Andrew Harper
Experience Designer - Hunter Chambers
Experience Designer - Cam Rogers
Art Director - Gabrielle Loughlin